Client Success Stories

Challenge

• Increase total reproductive health visits (in-person and telehealth) by 30% year-over-year

Solution

• Deployed a full-funnel digital strategy: targeted display to build awareness among key audiences, and search engine marketing (SEM) to capture high-intent users with relevant messaging and optimized keywords.

Results

• Initial appointments increased by 107%, far exceeding campaign goals

• Achieved a sustained 30% month-over-month increase in reproductive health visits throughout the campaign

• Notable growth among women ages 20–30, with the lead physician reporting a significant rise in patients returning for care

• Strong engagement across digital channels, driving high-value actions including appointment bookings and direct calls

• Website engagement surged year-over-year:

  • Women’s Health pageviews: +239.61%

  • Men’s Health pageviews: +311.47%

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* Creative by Ashley Vetter Design

Challenge

• Increase event attendance despite heavy local competition without increasing the existing budget allocation

Solution

• Repositioned the existing integrated media strategy into a fully optimized cross-platform campaign that successfully elevated event awareness.

Results​

• Drove record-breaking attendance, resulting in the largest single-day turnout in the Zoo’s history.

 

Additional Experience

• Creative: Summer campaign concepting, design, and photography art direction while working at Communica in Toledo, Ohio (Ashley Vetter); shown above.

• Media: Supported annual attendance goals of 1M+ visitors through strategic media planning and execution while working with Communica in Toledo, Ohio 

• Capabilities: Budget management, sponsorship strategy,                                        buy negotiations, ticket trade partnerships, performance                              evaluations, and trend analysis

 

* Creative by Ashley Vetter Design                  

Challenge

• Decline in RN Applications

 

Objective

• Increase website and application traffic compared to the previous period and year-over-year; build awareness

• Boosting applications for in-home healthcare positions across multiple markets

 

Performance Metrics

• 55% increase in new user traffic to the website year over year

• 6% Increase in applications year over year​​​​

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* Creative by Ashley Vetter Design

Challenge

• Build brand awareness within and outside existing market for both Consumer & Contractors audiences

 

Objective 

• Increase website traffic and appointments compared to the previous period and year-over-year

• Increase sales growth across multiple markets

 

Initial Campaign Results

• Doubled appointments in the first month

• 136% increase in site traffic/active users year over year​​​​

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* Creative by Ashley Vetter Design

Challenge

• Whether you're looking to increase awareness, drive qualified leads, or make your media budget work harder, most brands face the same reality—fragmented channels, evolving consumer behavior, and rising competition.

Solution​

• Blending data, creativity, and deep media expertise, we ensure your message shows up during every stage of the customer journey. From planning to activation, we bring bold ideas and seamless execution together to drive performance.

Results​

• By leveraging audience data, market trends, and competitive intelligence, we create media strategies that don’t just reach people—they move them.           

• The result is smarter spending, stronger engagement, and measurable growth  for your brand.

Ready to make your media work smarter? Let’s talk.

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